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This week's business tip is all about CTAs (Call To Action) and



Here is the Problem-Solution SELLING Process:


1/ Hook (Identify a problem)

2/ Build up (Agitate the problem / arouse interest)

3/ give Value

4/ Call To Action




When writing your call to action, you should find a way to integrate these persuasive words

  • You

  • Free

  • Bonus

  • Because

  • Instantly

  • New

Some Compelling CTA Types:

  • Sell the trial

  • write a benefit oriented CTA

  • showcase instant gratification

  • evoke curiosity

  • offer a solution

  • leverage FOMO

  • offer a bonus

  • Use a cliffhanger




Let us show you examples:

1/ Hook: Discover 7 ways to drive traffic to your website

2/ Build up: 5 of these are completely FREE for you to use!

3/ Value: from online presence with social media to promotional strategy

4/ Call To Action: We don't want you to miss out! Sign up for FREE to our newsletters for awesome business tips special offers and more! www.ccjmconsulting.biz



We hope you found our blog useful.


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